Chapter Meetings

Wednesday August 16, 2017:

STC-SF presents Scott Abel on Cognitive Computing and the Future of Content.

NOTE THIS MONTH’S LOCATION: We’re back at the usual place at 121 Spear!


A new era of computing—The Cognitive Era—is taking shape right now. It promises monumental change; altering forever the way we create, manage, and deliver content.
Over the next two decades cognitive computing will radically transform every aspect of our field. It will change the way human beings around the globe live and work. It will change the way business solve problems and make decisions. And, it will provide us with powerful methods of enabling customer success.

Join Scott Abel, The Content Wrangler, for a fast-paced look at how artificial intelligence can be leveraged to help us do more—and better— work with fewer resources. Then, join in an open discussion with Scott about artificial intelligence, chatbots, voice interfaces, and agentive technology.

The Cognitive Era is not science fiction. It’s science fact. It’s here today. Let’s explore the possibilities—together.


Known affectionately as “The Content Wrangler,” Scott Abel is an internationally recognized global content strategist who specializes in helping organizations deliver the right content to the right audience, anywhere, anytime, and on any device. He writes regularly for business and content industry publications, is frequently selected as a featured presenter at content industry events, and serves on the faculty of the University of California, Berkeley, School of Information. Scott’s message is clear: Content is a business asset worth managing efficiently and effectively. His firm, The Content Wrangler, exists to help content-heavy organizations adopt the tools, technologies, and techniques they need to connect content to customers.

Learn more at

RSVP on Meetup

Please RSVP on our Meetup page. This helps us plan for snacks and room space.

Meetings are now free to attend for everyone. If you would like to contribute to the chapter to help us continue providing free meetings, there’s a Chip In button on our Meetup page.

Date and Time

Meetings are held on the third Wednesday of each month, except November and December.

6:00 PM: Networking

7:00 PM: Chapter Announcements and Topic Presentation

Please arrive before 7:00 PM while someone is present at the entrance to let you in. Due to security restrictions, the doors can only be opened by Salesforce employees. If someone is not present at the entrance, please be patient. You can also email to alert those inside the meeting or if you will be later than the presentation start time.


Meetings are held in the Salesforce office at 121 Spear St. in the Rincon Center complex bounded by Mission, Howard, Spear, and Steuart Streets.

Location of STC-SF meetings in Rincon Center

The entrance to the chapter meetings is near Rincon food court entry doors facing the plaza (not the entry doors on Mission Street). It’s by the Eatsa and Big Fish, Little Fish. Look for the construction near the entrance. The lobby has glass windows and doors.


Use either the Howard Street Garage (located between Spear and Steuart) or the garage under the Rincon Center (located on Spear between Mission and Howard). The Rincon Center underground parking garage elevator will take you to the ground floor, on the same side of the building as the entrance to the meeting center.

NOTE that the Howard Street Garage’s rates are lower at night than during the day.

Public Transportation

You can take either BART or MUNI and exit at the Embarcadero Station.

To get to the 123 Mission Street from there, turn right and walk down Spear Street, about half-way down the block. Turn right (west) on Mission.

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